Flexitol Introduces a NEW regimen of safe and effective eczema care, designed specifically for kids

For Immediate Release April 2016 At Flexitol, we understand the day-to-day challenges that kids with eczema face. We know that keeping a child's skin healthy and managing flare-ups require more than just an eczema cream - it requires a regimen of care. That's why we've created our Happy Little Bodies line of eczema care products. Introducing an alternative (non-steroidal) yet clinically proven, safer treatment range for young skin suffering from Eczema.  The new Happy Little Bodies all natural regimen or range of products includes: Eczema Body Wash and Shampoo (175mL) (A gentle, soap-free and non-irritating 2-in-1 body wash and shampoo that helps manage skin irritation, itching and dryness)   Eczema Moisturizing Lotion (175mL) (Daily use skin protectant against dryness, natural ingredients - no steroids, no paraffin, no cortisone, no parabens, no coal or pine tar and is fragrance-free)   Eczema Relief Cream (56g) (Soothes rashes and flare-ups with natural ingredients and protects and helps relieve minor skin irritation and itching) Treatment of eczema is really a regimen, and use of an appropriate emollient is integral part of eczema management.  Guidelines recommend the consistent and liberal use of emollients and skin protectants for the prevention and maintenance of the epidermal skin barrier in patients with eczema; their use may even reduce the need for topical corticosteroid use. Emollients and skin protectants help soften the texture of skin and relieve severe itching due to excessive dryness. Emollients also add a protective layer that helps aid water retention and inhibits irritant entry. The new Happy Little Bodies skin care regimen was created with all this in mind. For more information on eczema and children, the following are excellent resources: EczemaCanada website Eczema Society of Canada website Canadian Dermatology Association website To view more details online, please click here: Flexitol Happy Little Bodies Announcement Details www.farleyco.ca Twitter:      @FarleycoBeauty  Instagram:   @FarleycoBeauty   Facebook:   FarleycoBeautyCanada  Happy Little Bodies Eczema Moisturizing Lotion (175mL) Now Available at Walmart and Shoppers Drug Mart Happy Little Bodies Eczema Relief Cream (56g) Now available at Walmart and Shoppers Drug Mart Happy Little Bodies (175mL) Eczema Body Wash and Shampoo Now Availab

Ontario's Best Butter Tart Festival

http://buttertartfestival.ca/

SAVE THE DATE: June 11th, 2016 Ontario's Best Butter Tart Festival and Contest takes place in beautiful Midland, Ontario.

Extra Virgin Olive Oil Labeling Made Easy And Unquestionable

Capatriti® Extra Virgin Olive Oil Earns Stringent USDA QMP Seal

HAUPPAUGE, N.Y., April 11, 2016 /PRNewswire/ -- Healthy eating begins with
 knowledge and education on which extra virgin olive oil (EVOO) is truly extra virgin,
100% pure.  For the millions of Americans who buy EVOO, knowing which brand is
real is now a no-brainer. Capatriti® Extra Virgin Olive Oil, manufactured by
  Gourmet Factory™, has qualified for the highly coveted U. S. Department of
 Agriculture (USDA) Quality Monitoring Program (QMP) seal.

Earning this USDA QMP seal is a first step in educating consumers about choosing
 the right EVOO.  The USDA Quality Monitoring Program verifies the purity and
quality of a brand's extra virgin olive oil. Capatriti® Extra Virgin Olive Oil was
required to meet meticulous program criteria in order to qualify for the seal. Upon
entering the Quality Monitoring Program for their extra virgin olive oil, Gourmet Factory™
 agreed to allow the USDA to conduct unannounced visits to review and inspect quality
assurance records, randomly sample product for chemical analysis and sensory evaluation,
and verify labels on an ongoing basis.
"It's important that we, as a manufacturer and industry partner, provide consumers with
the correct information about what is pure extra virgin olive oil – the taste, the aroma
and the color," stated Themis Kangadis, Gourmet Factory CEO. "As a family-owned
company, we know that trust is the most important part of any relationship and by
 earning this stringent USDA QMP designation, we are looking at our consumers as
 family by increasing their knowledge and making their choice easier."
Confusion about EVOO is nothing new in the marketplace and is still an ongoing issue.
 According to a 2010 UC Davis report, "69 percent of imported olive oils labeled as
 'extra virgin' failed to meet the international standard for extra virgin olive oil." More
recently, a 2015 report from National Consumer League found that six out of 11
(about 55 percent) of EVOO from four major retailers failed to meet the EVOO
requirements. Impure products differ in color, taste and scent.  The USDA QMP seal
indicates that USDA samples of Capatriti Extra Virgin Olive Oil have passed USDA
 quality and purity analysis. Additionally, the USDA also reviewed the performance
 of the company's production processes, quality assurance measures and record-keeping
system. Under the program, the USDA will continue to monitor Capatriti's Extra Virgin
 Olive Oil, conducting unannounced plant visits to verify quality assurance measures an
d test the extra virgin olive oil.
Capatriti EVOO products approved by the USDA QMP are available now for sale
. Looking to continue with label transparences, again making it easier for consumers to
 know the products they are purchasing, the company is working on NON-GMO verification. 
About Gourmet FactoryGourmet Factory is a family-owned, New York based manufacturer of edible oils.
The company is among the first in the country, and industry, to qualify for the stringent
USDA Quality Monitoring Program seal for its extra virgin olive oils. For more than
45 years, the Gourmet Factory has provided the finest quality products in the retail
and foodservice markets for American consumers' palate. Products are marketed
under various brand and private label names. 

CONTACT: Ryan Prescott, 973-871-1700, rprescott@brushfireinc.com,
Michelle Goldstein, mgoldstein@brushfireinc.com

everydayliving®: Healthy French Fry Brand, Veggie Fries®, Wins Pres...

everydayliving®: Healthy French Fry Brand, Veggie Fries®, Wins Pres...: --

-- Boston, Massachusetts-based Farmwise, LLC's Veggie Fries® has disrupted the frozen

 food aisle and turned convention on its head.  Veggie Fries bested nearly 100

 new companies to win top prize at the Natural Products Expo West Pitch-Slam.

 Expo West is the world's largest natural products show with over 70,000

 attendees and 3,000 exhibitors. See what founder and enthusiastic foodie, 

Dave Peters, had to say about his recent win and the mass appeal of 

Veggie Fries: http://bit.ly/1VQaVtL

Healthy French Fry Brand, Veggie Fries®, Wins Prestigious Expo West Pitch-Slam Award

1. - Boston, Massachusetts-based Farmwise, LLC's Veggie Fries® has 
2. disrupted the frozen food aisle and turned convention on its head.  
3. Veggie Fries bested nearly 100 new companies to win top prize 
4. at the Natural Products Expo West Pitch-Slam. Expo 
5. West is the world's
6.  largest natural products show with over 70,000 
7. attendees and 3,000 
8. exhibitors. See what founder and enthusiastic foodie, Dave Peters, had 
9. to say about his recent win and the mass appeal of Veggie Fries: http://bit.ly/1VQaVtL

So what's Veggie Fries' secret? This family-run business took the beloved French Fry and made it
healthier for the modern family. Says Peters, "Today's modern parents
demand a healthier spin on the beloved foods from their own childhoods.
However, kids want great taste. With Veggie Fries, they get the best of
 both worlds—crispy, fluffy, delicious French Fries that are healthy too."
Not only are Veggie Fries packed with farm-grown vegetables, legumes
and potatoes, they're also:

• Non-GMO verified
• Gluten-free
• Vegan
• Very low in sodium
• Free of the top eight allergens, including wheat, dairy, soy and nuts
• A good source of fiber
• An excellent source of vitamins A, C, or K

One thing is clear: Veggie Fries are not your average French Fries.
 Check out VEG TV's interview with Peters to discuss the brand's
attributes: http://bit.ly/1VOk4mB. Industry and consumer response
is overwhelmingly positive and Veggie Fries are flying out of frozen food aisles across the country.
Find them at Whole Foods, Sprouts, Wegmans, Stop & Shop,
Giant, Harris Teeter and other leading supermarkets and natural foods stores.
For more information, contact Cristina Peters at info@eatveggiefries.com
 or visit http://www.eatveggiefries.com.

Low-Carb, Gluten-Free Butter Tarts. by Barb R.

http://www.ilovebuttertarts.com/

     Diabetic butter tarts, quoi? Gluten free butter tarts is a thing?  Yup, and I can already hear in my mind the comments I'm going to receive on today's topic.  "Ew, sweetener evil!" "A treat once in a while won't kill you, just eat the regular butter tart!" "Go ahead, one butter tart won't muck up your diet.  Everything in moderation!" 

      I agree with most of the above dissenting voices (though you can't convince me sweetener is bad.  Sorry, it's been studied to death, people.  If it were killer it wouldn't be on supermarket shelves.).  However, I also acknowledge that sometimes, for some people, there is a real need for a low sugar/no gluten option.  Try telling the serious diabetic 'go ahead, just have one, it won't kill you.'  And while I hold some skepticism about the prevalence of gluten-intolerance (too easily self-diagnosed, imo), for those who do suffer, the struggle is real.  A dear of friend of mine lives with celiac disease, and it's painful to see what happens when she does accidentally eat foods containing gluten (massive rash, raw peeling skin, terrible stomach pain).  Sometimes the 'regular' treat in moderation is just not going to cut it, and a substitute is needed.

     Well lucky for you, we've sleuthed out the best low-carb, gluten-free butter tart recipe on the internet!  It uses some potentially hard to find products, but if you're already eating sugar or gluten free, I suspect you're used to that.  The product that was new to me in this recipe is erythritol, a type of sweetener that is popular in the U.S. but has less presence here in the Great White North.  In the recipe it's identified by the brand name Swerve; in Canada, the closest thing you'll find on the supermarket shelves as a substitute is brown sugar Truvia (a mix of erythritol and stevia).  One caveat: Truvia brown sugar blend is twice as sweet as Swerve, so you'll need to substitute with half as much.  Erythritol is a relative of the more commonly known xylitol, but it won't give you the horrible gas pains and tummy rumble that is typically associated that sweetener.

The ingredient list looks like this:

Caramel Sauce:
3 tbsp butter
2.5 tbsp Truvia Brown Sugar Sweetener
1 tbsp coconut sugar OR 1/2tbsp additional Truvia Brown Sugar Sweetener
6 tbsp heavy cream
1/4 tsp vanilla extract
1/4 tsp xanthan gum
1/8 tsp salt
1 tbsp water
Pastry:
1 cup almond flour
2 tbsp Truvia Brown Sugar Sweetener
2 tbsp arrowroot starch
1 & 1/2 tbsp coconut flour
1 tsp xanthan gum
1/4 tsp salt
4 tbsp butter, chilled and cut into small pieces
2 -3 tbsp ice water
Filling:
Caramel Sauce
2 Tbsp cup Truvia Brown Sugar Sweetener
1 large egg
2 tbsp melted butter
1 tbsp vegetable glycerin (optional but keeps the filling gooier)
2 tbsp raisins, dried currants, walnuts or pecans chopped (optional)

I'll direct you to www.alldayidreamaboutfood.com for the method, so you can fetch the rest of the recipe and check out the many, many excellent low-carb, low-sugar recipes found there.  Carolyn does a bang-up job over there dreaming up tasty recipes that are safe for diabetics and celiac sufferers. 

Sugar Bush Tours

http://www.emsf.ca/events/sugar-bush/

Be sure to take a trip to our local sugar bush to see first hand how maple syrup is made. This year’s bus transportation to “Greenlaw Maples” and “Lalonde’s Sugar Bush” has been arranged.

Tickets are available at the Sugar Shack Information Booth located at the entrance at Yonge Street and Queen Street.

Bus Tickets  •  $5.00 a person and FREE for children under 12.

Pancake Eating Contest

Firefighters Challenge. Open to the public, and follows the log-sawing competition on the main stage, in its new location beside the pancake house.

Seventeen years ago, the Elmvale Maple Syrup Festival added the most reknown, talked about world-wide event: a pancake eating contest. MCs Tim and Tom McGinnis have been working the phones for months trying to find hearty participants for this famous competition. They are looking for someone who can beat fire-fighter favourite, James Doan, who has won this event seven of the past ten years, smashing all previous records. 

http://www.emsf.ca/events/pancake-eating/The event attracts participants from around the world. There are two divisions: firefighter and an open division. Rules are set and the criteria demands that each participant must consume five medium sized pancakes covered in maple syrup provided by our two local producers, Greenlaw’s and Lalonde’s, in the fastest time possible. Everything must stay down! Due to the choking danger, it was decided by majority vote that water would be provided. This event would not be successful without the support of the Elmvale Firefighters.

OREO Thins are now available across Canada!

The Thins are a delicious new snacking experience for those looking to satisfy that ‘need-something-sweet-moment.’ Following “thin” cues in technology, this new cookie puts a sleek and modern spin on a classic. 

OREO Thins are bound to be a favourite (and a more grown up!) cookie for Canadians nationwide.